There are few phrases as powerful, as evocative, as “I am…” People need to understand, clearly, who you are and how you operate in order to follow you, to advocate your work and to support your leadership vision. As leader, your role is to provide a clear and consistent message to follow.
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personal
In “The Impact Book”, author Simon Tyler describes the leadership impact journey as passing through four escalating outcomes – your Attraction; creating Appetite; nurturing Advocacy; and inspiring Action. This is your Impact A-game.
This article explores the first of those, Attraction: Finding and developing your leadership magnetism.